AKAMAI

The Living Internet Artist Luke Dubois Project Details

PORTRAIT OF LIFE ONLINE

Metaverse & Web3

DMA United was retained to design a strategy and execute accordingly for Akamai Technologies' entry into the Web3 space.

As part of the strategy, DMA United devolved an NFT strategy; and digital artist R. Luke DuBois created an interpretive, real-time stream utilizing data drawn from the Akamai Intelligent Edge Platform - the most complete reflection of a global internet activity available, and highlighting internet traffic changes and cyber attacks.

DMA United's strategy contemplated the tokenomics, blockchain protocol, marketing messaging, activations, etc.

The Living Internet Artist Luke Dubois Project Description